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June 22  |  Munich

SAVE THE DATE:
June 22  |  Munich

This Summer's Event

The HIGH 5 Innovation Conference brings together hoteliers, innovators, and thought leaders to reshape the hospitality industry. Apaleo hosts this celebration - 5 years from the start - to provide the platform for our industry to reflect and reconnect while looking forward to the next 5 years, with:

Inspirational Speakers

Hours of Content

Epic After Party

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Don't miss a beat, reserve your ticket and stay informed about event updates!

Over Hours of Content

Our goal is to bring you inspiring stories and best practices, both inside and outside of hospitality. To do this, we are breaking the day up in 3 parts with keynotes, panels, new concept pitches, and multiple opportunities for discussion:

Part 1: The Future of Lodging

What's next for accommodations?

Most hotel operations are lacking the ambition to power through inefficient bureaucracies. There are still long paper trails, manual data collection, and bulky processes that just don't meet today's digital standards, let alone prepare for the future. To meet traveler expectations, we need to challenge the way processes are set up, and start thinking toward the future.

Alternative accommodations are already outpacing hoteliers in this area. Serviced apartments are seeing all-time-high demand as travelers want more freedom to stay inside and prepare meals. Roadside motels are seeing a revitalization with nostalgic diner themes or compact living in converted containers.

Hear from the innovators who are driving these new trends and find the inspiration you can apply to your property.

10:00 AM

Intro

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Ginny Radmall

10:10 AM

Welcome note

Uli Pillau and Martin Reichenbach

10:30 AM

Decoding Market Performance

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Robin Rossmann,
Managing Director at STR

10:40 AM

The Future of Lodging

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Michael Levie,
Co-founder of CitizenM

11:05 AM

Future Concepts of Lodging

Moderator: Sean Worker

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Christian Theisen
CEO & Founder
roatel GmbH

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Niko Karstikko
CEO
Bob W.

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Christina Kainz
Co-founder
lively FM

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Armon Bar-Tur
Executive Chairman
BaseCamp Student

11:45 AM

The New Life of City Accommodation

Moderator: Uli Pillau

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Connor Ryterski
CEO
prizeotel

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Dr. Josef Vollmayr
Co-Founder & CEO
Limehome GmbH

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Daniel Zawe
Managing Director
Smartments

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Darren Sweetland
Managing Director
Mollie's

12:30 PM

Break

Part 2: Cross-Industry Tech Innovation

What can we learn?

It's no secret that hospitality has always been slow to adopt technology with the argument that it makes an experience less "personable." But our industry must look toward others to be prepared for the future.

To remain competitive, you need to analyze more data points than ever to know your customer. It goes beyond offering personalized experiences to individual guests using marketing and CRM systems, you also need to keep up with technology trends.

How will cryptocurrencies, blockchain, and NFTs change the hospitality landscape in the future?

14:00 PM

What Cryptocurrencies, Blockchain, and NFTs Hold in Store for the Hospitality Industry

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Anke Hsu,
Head of Business Development
Chain4travel

14:15 PM

The New Super App for Travellers?

Moderator: Martin Reichenbach

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Alexander Gevers Deynoot
Director Chains
Hopper

14:40 PM

The Power of Communities

Moderator: Vanessa Borkman

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Susan Kabani
Co-Founder & CEO
UGENIE HUBS

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Laura Schmidt
Co-Founder
elevatr

Emanuel Coen

Emanuel Coen
Growth
Hop Protocol

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Florian Färber
Founder & Managing Director
TheBase

15:15 PM

Customer Centricity in the Age of Data Privacy

Moderator: Michael Levie

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Amanda Du
Head Of Ecommerce
Penta Hotels

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Amit Kotecha
CMO
Permutive

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Nick Price
Chair, Hospitality & Travel (SIG)
Decentralized Identity Foundation (DIF)

15:50 PM

No-code & Low-code: a New Era for Hospitality?

Moderators:
Maria Ritzer & Vasily Geyer

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Fabian Veit
CEO at Make.com

16:20 PM

Break

Part 3: Real Estate & Hotel Development

How can we grow?

The future is being decided on right now. Real estate companies, developers, and sustainability initiatives are building new city centers and even new land to prepare for the needs of the future.

New hospitality concepts are able to come to life when they have a strong digital backbone. Segments like student accommodations and senior living are also embracing new technology and developing into full hospitality concepts.

These innovators are also repurposing old inventory based on high-tech solutions and concepts. Some will make it big and others will grasp onto passing trends, but we all have something to learn from these trailblazers.

16:50 PM

Hotels are NOT the Future of Hospitality

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Lukas Hughes,
CPO at Pace

17:05 PM

Staying Ahead of the Curve

Moderator: Florian Montag

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Rupert Simoner
CEO
Vienna House & Vagabond Club

17:35 PM

Investment & Development Trends in Hospitality, quo vadis?

Moderator: Tina Frobose

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Dr. Peter Ebertz
MD & Head of Hotels
Art-Invest

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Dimitrios Neofitidis
Director
Siggis Capital

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Philipp Rohweder
Director Real Estate
numa

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Sylvia Schnelle
Head of Business Development
SCANDIC Hotels

18:20 PM

Closing Remarks

Martin Reichenbach and Uli Pillau

of Networking

It doesn't stop there. Once the scheduled program ends, the networking begins. Stick around to meet, discuss, and digest all of the discussions over dinner and drinks. As the evening goes on, the music will turn up in the private rooftop courtyard. It's going to be an unforgettable night.

Location: Building M6

Design Offices are located in the latest urban neighborhood in Munich's east side. The brand new area is a platform for new companies to grow and reinvent themselves. The post-industrial loft architecture draws from the past with a futuristic mentality. The future is made in Die Macherei (aka "The Makery").  

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